Net Neutrality is for Everyone
Inform & Motivate: Poster Series
A series of large format posters designed to inform viewers about the essential concepts of Net Neutrality and to inspire action.
Essential Concepts:
•“Throttling” (speed slowing)
•Fast-Lanes/Pay-to-Play
•Unequal treatment or prioritization of data
NEGATIVE EFFECTS ON CONSUMERS
•Fast-Lanes/Pay-to-Play
•Unequal treatment or prioritization of data
NEGATIVE EFFECTS ON CONSUMERS
Design Focus:
•Depict relatable frustrations to inspire an emotional reaction
•Bold, eye-catching color palette and graphic illustration
•Integration of type-as-image
•Bold, eye-catching color palette and graphic illustration
•Integration of type-as-image
Deliverables/Deployment:
•A series of large-format posters that can be installed individually, in pairs, or en masse
•Intended for high visibility, high traffic public spaces, and a guerrilla-style wheatpaste application
•A coordinating QR code set for application at each installation
•Intended for high visibility, high traffic public spaces, and a guerrilla-style wheatpaste application
•A coordinating QR code set for application at each installation
Process
Visual Inspiration & Color
First Digital Concepts
Revision/Refinement
Reflecting on the initial ideas and focusing on humanization and personal connection. Adding the human figure, leaning into relatability. Who is Net Neutrality for? Everyone.
Key Design Elements
